{"product_id":"think-like-a-creative-agency-with-daniel-coetzee-x-canon-8-aug","title":"Think Like a Creative Agency with Daniel Coetzee x Canon | 8 Aug","description":"\u003cp\u003eSuccess in photography and filmmaking is about more than creating beautiful images, it's about understanding how to build a business that clients trust.\u003c\/p\u003e\n\u003cp\u003ePresented in collaboration with Canon and Shortform Video Academy, this master class features \u003cstrong\u003eDaniel Coetzee\u003c\/strong\u003e, founder of Superb Agency.\u003c\/p\u003e\n\u003cp\u003eDrawing on over a decade of experience in marketing, commercial production, and agency leadership, Daniel shares the strategies, workflows, and mindset behind producing high-end commercial content while building a sustainable creative business. From attracting clients and developing concepts to executing productions and delivering polished final work, attendees will gain practical insights into every stage of the commercial production process.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eKey Topics:\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBuild Your Brand: \u003c\/strong\u003eAttracting clients and developing long-term commercial relationships.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWin More Work: \u003c\/strong\u003eUnderstanding how agencies and brands select creatives, and how to position yourself to stand out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrow Your Business: \u003c\/strong\u003eTurning your creative passion into a sustainable business through effective pricing, positioning, and client experience.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChoose the Right Gear: \u003c\/strong\u003eUnderstanding different commercial applications and how gear choices influence creativity and efficiency.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePlan with Purpose: \u003c\/strong\u003ePlanning and executing successful productions, from concept development and pre-production through to production and delivery.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaster Post-Production:\u003c\/strong\u003e Creating efficient post-production workflows that improve quality, consistency, and turnaround times.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCommercial Insights:\u003c\/strong\u003e Real-world lessons, creative decision-making, and behind-the-scenes experiences from producing campaigns for leading local and international brands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether you're looking to grow your freelance career or build your own production company, this session offers practical advice from both the agency and entrepreneur perspectives.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDate\u003c\/strong\u003e: Saturday, 8 August 2026\u003cbr\u003e\u003cstrong\u003eTime\u003c\/strong\u003e: 10:00 - 13:00\u003cbr\u003e\u003cstrong\u003eLocation\u003c\/strong\u003e: \u003ca title=\"Google Maps link to Outdoorphoto Pretoria\" href=\"https:\/\/maps.app.goo.gl\/vtWivm6NWUBQGwSR6\"\u003eOutdoorphoto Pretoria\u003c\/a\u003e\u003c\/p\u003e","brand":"Shortform Video Academy","offers":[{"title":"Default Title","offer_id":46966321741878,"sku":null,"price":200.0,"currency_code":"ZAR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/7135\/2630\/files\/CanonXShortform_8Aug_IGPost.jpg?v=1784962481","url":"https:\/\/www.outdoorphoto.co.za\/products\/think-like-a-creative-agency-with-daniel-coetzee-x-canon-8-aug","provider":"Outdoorphoto","version":"1.0","type":"link"}