Finding the perfect digital camera can be intimidating if your are new to photography. To help you along in your search, we have grouped them into a few main categories. If you are serious about photography and may consider it as a profession, a side-line career or even a serious hobby, you should look at DSLR cameras. These cameras often have superior image quality. They also allow you to exchange lenses to suite the situation. In general, DSLR cameras offer faster focussing and frame rates, making them great for high action photography.

If you need a serious camera with great quality but compactness and mobility is a high priority, you could look at our range of Expert Compact Cameras. Here you will find a collection of compact cameras which we deem good enough for the serious critic.

Our collection of Compact Cameras with Superzoom, features compact cameras with very strong zoom lensZOOM LENSAllows a camera to, unlike a fixed-focal length or prime lens, change smoothly from a long shot to a close-up or vice versa by varying the focal length. A true zoom lens, also called a parfocal lens, is one that maintains focus when its focal length changes. Due to more moving parts, zoom lenses often produce images of slightly lesser quality than their prime lens counterparts. However due to the inherent flexibility of being able to vary the focal length, they are extremely popular for photography where composition needs to be adapted quickly - such as at weddings, for built-in. They are great for travelling as well as for the photography enthusiast that would like some zoom capability without the need for buying big heavy equipment.

If you are an adventure junkie, we would recommend you have a look at our waterproof compact camera collection. These cameras have a range of features specially designed for heavy outdoor use.

Whatever your need, we’re sure you’ll find what you need here. If you don’t, please feel free to chat with one of our online consultants.

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